Spain's communications watchdog, Asociación de Usuarios de la Comunicación (AUC), has logged a formal complaint with Spain's Ministry of Economy and Taxes, demanding an investigation into online gaming company, bwin's sponsorship of Real Madrid.
Real Madrid earlier this month signed a deal to make Austrian on-line betting firm Bwin its main sponsor. The Spanish media reported the deal to be worth between €15 million and €20 million.
The AUC believes that the shirt sponsorship is breaking up to as many as eight Spanish laws which they claim make it illegal for unlicensed online gaming companies to advertise their services in Spain.
888.com’s shirt sponsorship of Seville and Miapuesta’s deal with Figueres have also caught the attention of the AUC.
sportbusiness.com
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